Hi, I'm Wendel

Senior Global E-commerce Design Manager


UX-Led Strategy. Shopify Plus Execution. Results You Can Measure.


I help global brands scale revenue through smart ecommerce strategy, optimized user journeys, and

full-funnel digital execution.

Latest projects

Hi, I'm Wendel

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Meet Wendel de Freitas

With over a decade of experience evolving from design to ecommerce leadership, I now lead multi-brand, multi-channel strategies across the US, Canada, and global markets. I build high-performing digital experiences across Shopify Plus and mobile apps—supported by analytics, automation, and strategic growth frameworks. Let’s turn traffic into loyal buyers.

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90+ Projects

USA, Europe, Saudi Arabia, India, Brazil, Australia, Canada, Panama, Mexico, Nigeria...

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10+ Years Experience

Retail, D2C, B2B, Fashion, Tech, Health, Startup

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Trilingual

Portuguese, English and Spanish


Portfolio

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